Is Properly Right for You?
Pick your setup — we'll tell you straight whether Properly fits.
Is Properly right for you?
Honest per-segment take. Click any card for the full breakdown.
1–5 listings
Small portfolios
Properly works for 1–5 listings but at $12/property the cost is highest at this tier, and you may not yet need photo-verified checklists.
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5–20 listings
Mid-sized portfolios
The sweet spot — per-property cost drops to $8.50 at 10 listings, and this is where managing multiple cleaners without Properly becomes painful.
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20–100 listings
Large portfolios
At $4.90/property for 50 units and $3.95 for 100, Properly becomes a no-brainer for standardizing quality across a large distributed cleaning team.
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Airbnb primary
Airbnb-first hosts
Direct Airbnb integration imports listings and bookings automatically — Properly was built with Airbnb turnovers in mind.
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Vrbo primary
Vrbo-first hosts
VRBO/HomeAway connection works via iCal only — functional for booking-triggered cleans but less seamless than the Airbnb integration.
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3+ channels
Multi-channel operators
Works well as a cleaning layer alongside a PMS — integrates with 10+ PMS platforms — but it is not a channel tool itself.
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